Flagship Courses

In our flagship courses you will find the Kaizenovate Plus, which includes all the courses and resources you will need as a chiropractor to grow your business. Kaizenovate Plus includes the Evidence Based Report of Findings, Grow Your Digital Brand, the 2022 webinar series, and so much more. This course is continually updated with Dr. Jay Greenstein’s most recent webinars and new resources. Our second flagship course, the Chiropractic Entrepreneur Framework, is a complete course that will help guide you to become your best personally, professionally and financially. Build the practice of your dreams by learning and implementing real business strategies and skills.

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What The Experts Are Saying!

“Dr. Jay is one of the smartest business minds in the profession. His Chiropractic Entrepreneur Framework training is powerful. The modules and concepts were easy to digest. What I found most valuable was when he talked about growth, investing in your team, and building the right culture. The data, quizzes and methods he shares are really valuable. This is the type of information we should've learned in school but didn't. Every DC needs this foundation.” Dr. Matthew Loop Best Selling Author, Speaker, Entrepreneur ”

Dr. Matthew Loop

“Often chiropractors think all you need is to be a good clinician to have a thriving practice. The reality is, that is just the table stakes. You also need to understand business, team, and culture development in your practice. Kaizenovate's Chiropractic Entrepreneur Framework teaches you a step-by-step process to transform your practice into a thriving business that helps serve your community and keep you fascinated and motivated about being a chiropractic entrepreneur.” Dr. Kevin Christie -CEO, Modern Chiropractic Marketing and Chiropractic Success Academy -Founder, Health-Fit Chiropractic and Sports Recovery ”

Dr. Kevin Christie

“Jay Greenstein is a bright star among chiropractic entrepreneurs. He was a master of Salesforce and EOS/Traction before most entrepreneurs were even aware that they existed. His experience in owning and managing one of the most successful healthcare practices in the country has provided him with a depth of real-world practical knowledge. His passion for the chiropractic profession is highlighted by his support of evidence-based chiropractic research and guidelines, as well as his countless hours of volunteered service. If you’re ready to take your practice and leadership skills to the next level, this course is your opportunity to learn from the master.” Mark Sanna, DC, ACRB Level II, FICC -President, Breakthrough Coaching ”

Dr. Mark Sanna


Dr. Jay Greenstein

Dr. Jay Greenstein is CEO of the Kaizo Health Companies, a multilocation chiropractic, rehabilitation and wellness practice. He is also the founder of the Kaizo Clinical Research Institute, a 501-c3, running clinical studies identifying best practices. Dr. Greenstein is immediate past Chairman for the Clinical Compass, and current Chairman of the Federation of International Chiropractic du Sport’s World Olympians Scholarship Program. Dr. Greenstein is also the CEO of Kaizenovate, a technology and consulting firm building tech and delivering growth strategies for chiropractic practices. Dr. Greenstein is a sought out international speaker and consultant, teaching clinical guidelines, leadership, and business management. Dr. Greenstein sits on multiple advisory boards in healthcare and technology.

Jay Greenstein



Dr. Patrick Engracia is a clinician for Pro Sport in Gig Harbor, Washington. Dr. Patrick has a strong emphasis in rehabilitation and teaching. He has completed advanced education courses in functional rehabilitation, nutrition, sports medicine, and manual therapy. Dr. Patrick takes an eclectic approach to rehab with strong influences coming from Stu McGil, Grey Cook, DNS, TPI, Liebenson, Janda, and strength and conditioning. Dr. Patrick takes an integrated approach to rehabilitation and ensures every exercise has a specific purpose. He has instructed a number of rehab courses for the Maryland Chiropractic Association, Florida Chiropractic Association, WebEx.com, Kaizenovate, and Performance Health as well as serving as a consultant for Performance Health’s Rehab Certification. In clinical practice, Dr. Patrick also likes to integrate technology to evaluate and treat his patients. He utilizes biofeedback, motion capture, and gait analysis to help his patients improve their movement and perform better. Additionally, Dr. Patrick and Kaizenovate have teamed up to design Rehab 360, a rehab and staff training system designed for the modern chiropractic practice.

Patrick Engracia

Director of Clinical Education

Lothar Frenz

Lothar is a Certified Strength and Conditioning Specialist through the NSCA, Functional Movement Systems Level 1 & 2, Precision Nutrition Coach. He received his Bachelor’s degree in Kinesiology through the University of Maryland, College Park. My mission is to help create a healthier, stronger & happier world one person at a time. ADDITIONAL CERTIFICATIONS National Strength & Conditioning Association Certified Strength & Conditioning Specialist Functional Movement Systems Level 1 & 2 National Strength Professionals Association Certified Personal Trainer EDUCATION University of Maryland Kinesiology AREAS OF EXPERTISE Strength training, weightlifting, sports injury, mobility, sports performance, Youth Strength Training, wellness

Lothar Frenz

Master Instructor-Fitness

Watch Intro Video

Learn More About Dr. Jay